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Home » Media » Press Releases » Kurkure Desi Beats in a Crunchy Wheat Avatar!

Kurkure Desi Beats in a Crunchy Wheat Avatar!

It is time to spice up your snack time with the crunchier, tastier and lip-smacking avatar of the country's most loved namkeen snack, 'Kurkure Desi Beats'. Created especially to delight the Indian taste buds, the latest offering by the company, 'Kurkure Desi Beats - Crunchy Wheat' retains its 'mast desi taste' with an irresistible lime flavour.

Deepika Warrier, Marketing Director, FritoLay India said, "We are extremely proud to present the new variant of Kurkure Desi Beats as it is the first of its kind in the snacking category. We have been known for our innovative edge to deliver tasty offerings and with the new product we aim to expand the snacking options available to our customers.Kurkure is made with trusted kitchen ingredients and is 100% vegetarian.

Priced at Rs 5 for the 20 gm and Rs 10 for the 50 gm pack, this new product is now available across the country.

For more details, please contact:

Genesis Burson-Marsteller
Sophia Christina
M: +91 99991 61478
Email: sophia.christina@bm.com