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Slice Mango Lounge comes to Mysore

Experience pure mango pleasure this summer…

~ Also introducing ‘New Mango Slice Handy Pack’ at Rs. 22 ~

Mysore, March 17, 2011: With the heat setting in, mango becomes the perfect summer companion for any Indian and this season you have more to savour... Slice brings to you, pure mango pleasure with the unique ‘Slice Mango Lounge’ in your city from March 14 to March 19. You can spot the mobile lounge at many of your city’s hotspots.

Slice Mango Lounge brings to you the rich and great taste of Mango –packaged in the form of Slice - for you to savour & indulge in! As the Lounge drive Trials of Slice in your city, take a break from your busy schedule to try out the great taste of Mango Slice. What more, you could also get a chance to enter the Premium & Glamorous Mango Lounge.

Step in to the lounge to enjoy refreshing Mango Slice Mocktails in a cool mango inspired setting. Currently touring the state of Karnataka, these Mango Lounges will refresh over 1.5 million mango lovers across the country over the next few months. So hop on and find out more ways to savour your favourite mango drink and the king of fruits.

Homi Battiwalla, Director, Juices & Juice Drinks, PepsiCo India said, “We are delighted to offer all mango lovers, a unique experience to enjoy their favourite fruit with Slice Mango Lounges. Covering over 50 cities and towns across the country we have taken the concept of indulgence and pleasure to another level and are confident that our consumers will appreciate the same.”

Go back and share the experience with friends and family and treat them to your own special mango mocktails or simply open a bottle for pure mango pleasure. Mango Slice is now also available in a new Handy Pack, priced at just Rs 22.

For further details, please contact:

Sophia Christina / Kuheli Ray
Genesis Burson-Marsteller
sophia.christina@bm.com / kuheli.ray@bm.com
+ 91 9999161478 / +91 9999783541

Ashustosh Sharma
General Manager - Corporate
Communications
PepsiCo India
ashutosh.sharma@pepsico.com
09818763772

About PepsiCo

PepsiCo offers the world's largest portfolio of billion-dollar food and beverage brands, including 19 different product lines that generate more than $1 billion in annual retail sales each. Our main businesses -- Quaker, Tropicana, Gatorade, Frito-Lay, and Pepsi Cola -- also make hundreds of other enjoyable and wholesome foods and beverages that are respected household names throughout the world. With net revenues of approximately $60 billion, PepsiCo’s people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo’s promise to provide a wide range of foods and beverages for local tastes; to find innovative ways to minimize our impact on the environment, including by conserving energy and water usage, and reducing packaging volume; to provide a great workplace for our associates; and to respect, support, and invest in the local communities where we operate. For more information, please visit www.pepsico.com.

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